Carolina Cortella is a creative director based in California. Originally from Buenos Aires, she started her career in film directing and photography—an experience that still inspires how she approaches concept development, creative production, and leading teams with a collaborative mindset. With over ten years of expertise in visual storytelling, branding, and marketing, Carolina combines strategic vision with creative direction. She leads multidisciplinary teams to create cohesive, memorable ideas that connect across digital, print, TV, and social platforms. Carolina loves to infuse her work with depth and a signature sense of artistry that makes each project stand out.
Universidad del Cine (FUC)
Buenos Aires, Argentina
Bachelor in Film Direction
2005-2010
Selected Clients
Adidas, Airbnb, Alice Mathias, Alldayeveryday, Always, Apple, At&t, Afterhrs, Bassam Tariq, Canada, Caviar, Chevy, Dove, Eargo, Egg Farmers, Epoch, Expedia, Exit, Fanta, Furlined, Geico, Go Daddy, Google Pixel, Hyundai, John Frieda, Johnny Andow, Julien & Quentin, Kathmandu, Keith Schofield, LG, Lipton, Lipton, Loyal 9, Lubriderm, Macy’s, Myers, NBA, Nescafe, Nike, Nina Holmgren, Olay, Old Navy, Park Pictures, Porsche, Progressive, Pulse Films, Rare Beauty, Roman Coppola, Samsung, Sephora, Snapple, Smuggler, Stefan Hunt, The Director’s Bureau, Target, Upwork, Velveeta, Verizon, VRBO, Zillow.
Capabilities
Art Direction, Visual Research, Campaign Development. Visual Strategy.
Layout Design, Typography, Adobe CC, Figma. Keynote.
Studio & Location Photo Direction, Video Editing. Photography. Managment.
Klaviyo, Mac OS, Asana.